Smartron launched in India was launched today at an event held at Delhi. This phone is named after Sachin Ramesh Tendulkar, who also happens to be the brand ambassador and financer of Smartron.

The phone is priced at Rs. 12,999 and 13,999 for different variants.

At the event, Sachin starts the event by thanking everyone and team Smartron for introducing him to the brand. Sachin says that he is emotionally attached to the brand as it’s the first Indian engineered and designed brand. He strongly believes that India can bring a lot of things to the world and not vice versa.

The is very similar to Sachin. Just like the initial foundation was important for Sachin’s career, likewise, having a strong foundation fir the phone was also very crucial. The phone is also meant for the long run, hence it has been designed and developed for the same. sports a 5.5-inch display with a screen resolution of 1080p. The screen is protected by Corning Gorilla Glass 3. The device runs on Android 7.1.1 Nougat out of the box. The version of Android installed is stock Android. from Smartron is officially launched is made up of polycarbonate material. The fingerprint sensor is placed on the back panel. You will also find the rear camera, LED Flash, Sachin’s childhood pic and autograph on the back panel of the device.

There are Volume rockers, Power Button, 3.5mm jack slot, USB Type C slot for charging and loudspeakers.

There are 13MP rear camera and 5MP front camera on the device. The rear camera comes with phase detection autofocus (PDAF) and dual LED Flash.

There are 2 SIM card (micro+micro) slots in the phone which support 4G connectivity and VoLTE calling. Other wireless connectivity features are Wi-Fi, Bluetooth, A-GPS, FM Radio and NFC.

There are a couple of sensors in the device. They are – Fingerprint sensor, accelerometer, ambient light sensor, gyro, proximity and compass.

Under the hood of the device is octa-core Qualcomm Snapdragon 652 processor (4 x 1.8GHz and 4 x 1.44GHz) and 4GBRAM for multitasking. This processor is guaranteed to be 30% faster than Qualcomm Snapdragon 625 processor.

In the storage front, there is no option of the external slot but there are 2 versions of internal storage – 32GB and 64GB. You will also get an option of unlimited tCLoud storage. is back up by a non-removable battery of capacity 3000mAh and supports Quick Charge v2.0 technology.

The device comes with a couple of interesting buying options. You will get a free back cover, one year of warranty and a discount of Rs. 1500 for an exchange of an old phone. You can also buy the phone on EMI with your Credit Card. The EMIs are as cheap as Rs. 1084. will be available exclusively at Flipkart

Both the variants will be exclusively available on Flipkart. The phone is not yet listed on Flipkart.

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Smartron launched in India at Rs. 12999 and Rs. 13999
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